Hey, I'm Yash.

I build products at BharatPe, things like turning a million payment sound boxes into an ad platform (now doing ₹2 Cr a year), or figuring out why traders were leaving an options platform and actually fixing it. I like the messy middle between data, design, and getting things shipped.

Yash Verma

Things I've worked on

BharatPe ₹2 Cr ARR

Ads on Speaker

BharatPe has over a million sound boxes sitting in shops across India. I saw an untapped ad surface, pitched it at a company hackathon, and led the product from idea to launch. It's now generating ₹2 Cr in annual revenue, and projected to hit ₹4.5 Cr.

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BharatPe 12% WoW growth

Credit Line on UPI

When the RBI enabled credit lines on UPI, I led the end-to-end implementation at BharatPe, from analyzing user payment patterns to designing the activation funnel to working with lending partners. The feature hit $12K in monthly revenue and 12% week-over-week growth from launch.

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Stolo +18% retention

UX Research That Moved Numbers

Traders were signing up for Stolo's options platform but not sticking around. I watched 100+ Hotjar sessions, talked to 200+ traders to understand why, then led the changes that lifted retention 18% and conversion 12%.

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Nights & weekends

bloc app, focus session screen

bloc

Beta

An iOS app + physical NFC fridge magnet that blocks your phone for real. No override button. Walk to the fridge and scan. Built everything solo: product, code, business plan with 78% margins.

Swift NFC iOS

Splitwise

Live

A full-stack expense splitting app shipped across three platforms: React web, React Native, and native Swift. "Shadow profiles" let you split bills with people who haven't signed up yet, removing the biggest adoption friction.

React React Native Swift Supabase

This portfolio tracks itself.

I built a live analytics dashboard that shows exactly how visitors interact with this site: page views, scroll depth, click patterns, the works. 36 custom events, 6 charts, all real-time. Yes, it's tracking you right now.

A little about me

I studied mechanical engineering at IIT Kharagpur for five years, but ended up caring more about user problems than machine problems. When I'm not working, I play piano and guitar (mostly Coldplay at 2 AM), I'm always up for a tennis match, and I take my playlists more seriously than most people take their project roadmaps. Currently based in Gurgaon.

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Want to work together?

I'm looking for product roles where I can combine analytical depth with hands-on building. If that sounds interesting, let's talk.